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Schaefer, Carmen

OgilvyEarth: is this what a future communications agency looks like?

AuthorInstitution
Schaefer, CarmenRed & Yellow

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Discipline: 

Media & Communications Design

Viktor Papanek, in his seminal book about ethics and design, Design for the Real World: Human Ecology  and  Social  Change (1971,  revised  1984)  declares  that  designers  share  responsibility  for humankind’s environmental mistakes, by all the products and tools that they have sold and created, either by bad design or by turning a blind eye (1984, p. 56).

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