There has never been a better time for tertiary curricula to provide a learning framework for the development of personal as well as professional ethics and accountability. Research shows that tertiary education today should address the development and transformation of the self (Mezirow

South Africa finds itself in the difficult position of not having a truly representative voice for design practice. Furthermore, we find ourselves without an advertising regulator with legislative support or legal force with a view on ensuring ethical and non-harmful design practice. The closest we come to such a body, is our advertising self-regulator, namely the Advertising Standards Authority of South Africa (ASASA).

In  order  to  save  both  the  planet  and  the  human  race,  society  needs  to  take  action  and  adopt  sustainable practices and approaches. The embedded modes of operations and encultured human behavioral patterns are under attack and radical changes are required, to ensure a future that provides sustainable  living conditions. Through employing various teaching and learning strategies, educators aim to convert the student’s approach and encourage  personal  awareness  that would stimulate   responsible  sustainability  thinking  and design. This paper  explains  how  behavioral  patterns   can  be changed  through  our  teaching  and  learning  approach  thus contributing towards an environmentally responsible design culture and society.
 

It is generally accepted that the process of design is "messy" in that the final design "emerges" from an engagement of the designer with a plethora of sources, stimuli, interactions, commission demands, client needs (and wants) and other practices that engage with the problem at hand. By contrast, most definitions of research and research report writing emphasise the notion of a "systematic investigation" leading to a solution of the problem. Furthermore, most research requires the demonstration of so-called "new knowledge." Thus a research report has to (a) demonstrate evidence of some form of systematic thinking, has to (b) present the findings of that systematic thinking, and has to (c) argue the case from this for "new knowledge".

• How do we clarify to the student what good performance is?
• How do we feedback in a way that encourages students to take action to address their individual learning styles?
• How do we facilitate the development of self assessment and reflection in relation to learning?

Assessment design and feedback are powerful tools in the support of worthwhile learning and in motivating students for future learning.

Academic staff in the School of Design at Northumbria University have some confidence that subject teaching promotes deep approaches to learning, through practice, in a studio culture which encourages frequent, informal feedback between tutor and student.